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ozbargain.com.au Website Analysis for May 2025
ozbargain is australia's bargain hunting community, where hot deals, coupon codes, vouchers, special promotions and freebies are shared everyday.
Industry: N/A
Company--
Year Founded--
Employees--
Annual Revenue--
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Global Rank
#2,165148
Country Rank
#342
Category Rank
#1
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Total Visits
30.5M
Bounce Rate
34.65%
Pages per Visit
3.90
Avg Visit Duration
00:05:25
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ozbargain.com.au Traffic & Engagement Analysis
ozbargain.com.au's web traffic has increased by 7.25% compared to last month. See all traffic & engagement stats for ozbargain.com.au in the past 3 months below
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Total Visits
30.5M
Last Month Change
7.25%
Bounce Rate
34.65%
Pages per Visit
3.90
Avg Visit Duration
00:05:25
Total Visits Last 3 Months
Compare ozbargain.com.au to:
34.8M
ebay.com.au
30.5Mozbargain.com.au
2.1Mcashrewards.com.au
1.4Mshopback.com.au
829K
frugalfeeds.com.au
ozbargain.com.au Web Traffic by Country
Which countries sent the most traffic to ozbargain.com.au lately? Where is their core audience from? Last month Australia was the top country sending desktop traffic to ozbargain.com.au - click below to discover all countries
Top Countries
Australia
96.69%3.87%
New Zealand
0.69%44.08%
United States
0.64%12.37%
Hong Kong
0.17%3.74%
Singapore
0.17%31.91%
Others
1.63%
ozbargain.com.au Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. ozbargain.com.au's audience is 69.01% male and 30.99% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female30.99%
- Male69.01%
ozbargain.com.au Target Audience
Audience interests reveal key details on the browsing interests of ozbargain.com.au's visitors. ozbargain.com.au's audience is interested in Games > Video Games Consoles and Accessories & australia.
Top Categories
Other Visited Websites
Top Topics
australianewsonlineshoppingtravel
ozbargain.com.au Competitors & Similar Sites
Reveal ozbargain.com.au top alternatives and find potential or emerging competitors. shopback.com.au is the website with the highest similarity score to ozbargain.com.au. Find out why - Click here to Analyze all competitors
Site
Affinity
Monthly visits
Category
Category rank
ozbargain.com.au Top Traffic Sources
The top traffic source to ozbargain.com.au is Direct traffic, driving 78.54% of desktop visits last month, and Organic Search is the 2nd with 18.9% of traffic. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
Paid Search
Industry benchmark?
ozbargain.com.au Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to ozbargain.com.au (Desktop, worldwide)
Organic vs. Paid
Organic99.99%
Paid0.01%
Top Keywords
ozbargain318.4KVOL: 168,300$0.68oz39.4KVOL: 329,960$0.58ozbargin30KVOL: 10,040$0.68ozb15.8KVOL: 20,010$1.02ozbargains15.6KVOL: 7,990$0.685K OthersSee more
Total Keywords5K
Referral Web Traffic to ozbargain.com.au
The top referral sites sending desktop traffic to ozbargain.com.au.
Category Distribution
Computers Electronics and Technology - Other
40.37%Programming and Developer Software
25.76%Banking Credit and Lending
7.2%Computer Hardware
6.57%Ecommerce and Shopping - Other
4.72%Other
15.38%Top Referrals
Links from ozbargain.com.au to Other Websites by Traffic Share
ozbargain.com.au is sending desktop traffic to 934 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketplace
24.2%Consumer Electronics
7.76%Fashion and Apparel
5.51%Groceries
4.41%Coupons and Rebates
3.77%Other
54.35%
Social Media Traffic to ozbargain.com.au
ozbargain.com.au gets most of its social media traffic from Youtube, followed by Reddit and Facebook (Desktop). Engaging audiences through Facebook Messenger may reveal new opportunities
Social Networks
15
Social Network Distribution